![]() It’s not necessary to do it, but it’ll make the text a bit clearer for you. Just remember to leave placeholders in the message for the parts you’ll want to customize. Don’t worry about personalizing it, because we’ll do that in the next step. Write an email template that’s relevant for most of your contacts. This should open a drop-down list from which you’ll select Email messages. Once you’ve opened a new, blank Word File, you can click on the Mailings tab from the menu bar, and after that click again on the Start Mail Merge button. Step 2: Write an Email Template in Microsoft Word Once you’re done, click on the Save As button, find a fitting name for your document, and press Save. These fields will be used later to customize your mass emails so they’ll look personalized. Now let’s how you can create some personalized, eye-catching mass emails in Outlook step by step! Step 1: Add the Contact List in Excel Spreadsheetįor starters, you need to organize your data, so open a blank spreadsheet and format the columns with all the necessary data. How To Use Mail Merge to Send Mass Emails In 5 Simple Steps ![]() Here are a few merge fields you can customize to add a bit more personality to your emails and make them relevant to every recipient: Making your mass email tailored for every person in your emailing list isn’t that hard as it seems. If you use Hunter.io, the results should look something like this: What Custom Fields Can You Personalize for an Email Merge? It has a dedicated section for bulk emails where you just copy-paste your email addresses ((or even better, upload your spreadsheet) and press the Launch the verification button. So how do you know you only have good email addresses? Fortunately, there are tools that verify those emails so your email deliverability isn’t affected and your messages won’t land in the spam folder.įor example, Hunter.io is an email collection and verification tool. What does a wrong email look like? Usually, these are inactive or fake email addresses, spam traps, or even accounts that mark messages as spam at aggressive rates. Now that you find the email addresses of people relevant to your industry, it’s time to curate the list and remove the bad ones. This way, you can find specific businesses for your industry and the contact details of key people in those companies. These online directories can search through different topics relevant to your brand. ![]() There are a lot of online tools that can help your prospecting for sales outreach, link building, journalists, podcasters, and even customers.įor web scraping, you can use tools like Hexomatic to scrape the sites below.Ī few examples of great B2B lead generation tools to find potential customers would be: Using prospecting software would be the most time-efficient way.
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